We have put together a list of some of the local businesses across Ventura County that help support us and keep us going! Check out what they have going on to help ease your families time of quarantine. Pacific Aire – http://www.pacificaire.com Installing air scrubbers to keep a clean healthy home during these times. Dutton…… MORE
Category Archives: WBAP What’s Happening
Rely on Radio in Times of Crisis
1. Ensure Share Of Voice Exceeds Share Of Market: “The relationship between share of voice (share of category spend) and share of market can predict if a brand grows, declines, or remains stable”. Millward Brown says it’s key to keep a high share of voice in uncertain times. “If you increase your marketing investment at a time…… MORE
What You Can Do to Keep Yourself and Your Family Healthy
Take everyday preventive actions to stay healthy. Avoid close contact with people who are sick. Avoid touching your eyes, nose, and mouth. Stay home when you are sick. Cover your cough or sneeze with a tissue, then throw the tissue in the trash. Clean and disinfect frequently touched objects and surfaces using a regular household cleaning spray…… MORE
